Allta

Contemporary Tailoring for Tall Women

The Countdown Begins

Colin Stewart

Well here we are in official countdown mode. Not to this month’s Royal Wedding, but to our launch at the Henley Regatta on July 4th. That makes, by our reckoning, just seven weeks to go until we start selling our jackets not only from our pop-up shop in the Shopping Village at Henley, but also online. See our Facebook page for more details on the launch. 

We have now got garment pictures on our website, but these will only become live links to buy when the site goes live at the end of June (date to be confirmed). So you can see the jackets and flick through our look book, but ordering won’t be live for another few weeks.

At the moment it’s all hands on deck to organise the artwork for the display panels, buy mirrors and packaging and plan the layout for what will, I am sure, be a very busy space for the five days of the Regatta.

And we’re delighted to be able to report that we have now a bona fide Guinness World Record Holder supporting us at Henley. Kiko Matthews, who earlier this year broke the record for the fastest female solo row across the Atlantic will be joining us on the first day to say hello, check out the jackets and, most likely, have her photo taken with those of you who can make it along.

Kiko Matthews during her trans-Atlantic row; enjoying a well-earned mojito on arrival in Barbados; celebrating her feat with her family (c) Anthony Ball Photography

It’ll be great to see Kiko, whose progress we were avidly following during her row. And her journey is all the more staggering when you consider she undertook this challenge just weeks after having surgery to remove a brain tumour. You can read all about her amazing story on her website, here.

So do come along if you can, meet Kiko, try on the jackets and let us know what you think. These jackets are designed to fill the gap in the market for tall women: good quality garments that will fit and stand the test of time. We want to make what you want to wear so if you have any feedback, we'd love to hear from you.